職務内容:
Execute and optimize digital marketing campaigns across approved platforms, monitor performance, coordinate campaign assets and tracking, and report actionable learnings.
Key Responsibilities
- Build campaigns in approved digital platforms from authorized briefs, audiences, budgets, schedules, creatives, links, and tracking requirements.
- Perform pre-launch checks for product, price, offer, disclaimer, targeting, destination, conversion event, and access approval.
- Monitor spend, reach, frequency, clicks, engagement, leads, cost, quality, conversion, and technical issues during campaigns.
- Optimize audience, placement, bid, budget, creative, format, schedule, and landing-page recommendations within authorized parameters.
- Coordinate website, landing-page, form, pixel/tag, UTM, catalogue, social, search, messaging, and CRM handoff requirements.
- Maintain campaign naming, access, asset, budget, invoice, change, and approval records.
- Prepare weekly, monthly, and post-campaign reports with concise learning and next-test recommendations.
- Work with CRM and Sales to assess lead quality, response, stage progression, conversion, and closed-loop outcomes.
- Monitor platform policy, security, trends, competitor activity, and account health and escalate material risks.
- Use approved brand guidelines, consent rules, data controls, and campaign governance in all activities.
- Coordinate campaign calendars with sales, product, aftersales, and customer-experience priorities.
- Track activity, cost, reach, leads, conversion, and learning, and recommend improvements based on evidence.
Key Requirements
- Bachelor's degree or diploma in a discipline relevant to the role, or equivalent demonstrated capability.
- Relevant professional or platform certification is advantageous.
- Minimum 2 to 4 years of relevant professional experience.
- Experience using role-specific systems, records, and standard operating procedures.
- Automotive, retail, distribution, customer-service, or related sector exposure is preferred.
How to Apply
Please submit your CV or contact RMA Lao for more information.
- Email: hrlao@rmagroup.com
- Tel & WhatsApp: +856 20 28 045 443
シェア
RMA Lao
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設立年1994
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電話番号+856 21 315 3768
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メールrmalaos@rmagroup.net
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ウェブサイトhttps://rmagroup.com/
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住所Ban Beungkhayong Tay, Unit 18, Thadeua Road, Sisattanak District, Vientiane Capital, Lao PDR, Vientiane Capital, Vientiane Capital, Laos